What if your car had seats that swiveled around like a private jet? Or you could customize the outside of your vehicle with just about any design you could imagine?
I recently got a sneak peek at some of the vehicles and technology coming to the 2026 LA Auto Show, and there’s a lot more to see than just new cars.
One of the biggest head-turners is the Genesis GV90, a luxurious electric SUV that looks more like a private jet inside. It has doors that open without a traditional center pillar, creating a wide-open entrance.
But the coolest feature might be lounge mode. The front seats can swivel 180 degrees to face the back seats, turning the cabin into a conversation area. They can also rotate partway so passengers can watch movies on a large screen that extends upward. There’s even an airbag built into the roof to protect passengers beneath the panoramic glass.
Another technology comes from Machina Labs. The company uses AI-powered robots to shape sheets of metal into custom car parts without expensive traditional tooling.
Think personalized logos, sports team designs or even completely redesigned body panels. The robots work almost like hands shaping clay, except they’re manipulating metal. The company has worked with Toyota and created a custom LA Auto Show tailgate in just a few hours.
I also got a look at Rivian’s new R2, a smaller, two-row electric SUV designed to bring the brand to more buyers.
The performance version starts around $58,000 with an estimated 330 miles of range. A less expensive standard version is expected to start around $45,000. The R2 can also use compatible Tesla Superchargers.
Rivian is adding an AI assistant that can adjust the temperature, play music, provide directions and answer questions. Visitors will have a chance to take demo rides at the show.
The LA Auto Show runs November 20 through 29 at the Los Angeles Convention Center, including Thanksgiving Day. Tickets are $25 for adults, $13 for kids and seniors, and free for children under six.
There will be hundreds of vehicles on display, including electric, hybrid and traditional gas-powered models.
And that’s one of my favorite things about an auto show. You can check out vehicles from different automakers, sit inside them, compare the technology and see what you like, all without the pressure of a salesperson trying to close a deal.